What: In modern Britain, the working class has become an object of fear and ridicule. From Little Britain’s Vicky Pollard to the demonization of Jade Goody, media and politicians alike dismiss as feckless, criminalized and ignorant a vast, underprivileged swathe of society whose members have become stereotyped by one, hate-filled word: chavs.
In this acclaimed investigation, Owen Jones explores how the working class has gone from “salt of the earth” to “scum of the earth.” Exposing the ignorance and prejudice at the heart of the chav caricature, he portrays a far more complex reality. The chav stereotype, he argues, is used by governments as a convenient fig leaf to avoid genuine engagement with social and economic problems and to justify widening inequality.
How: “The stereotyping and hatred of the working class in Britain, documented so clearly by Owen Jones in this important book, should cause all to flinch. Reflecting our high levels of inequality, the stigmatization of the working class is a serious barrier to social justice and progressive change.” - Kate Pickett and Richard Wilkinson, authors of The Spirit Level